If LinkedIn is not living up to your expectations, it’s time to evaluate your participation efforts. Having a profile and belonging to several groups is a good start on this social network. To take advantage of all LinkedIn has to offer, the next thing you need to do is interact.
Are you attending an industry conference? Are you using a software program that has increased your productivity? Have you read an article you found interesting? Share your activity by posting a status update. When you log into your LinkedIn account, at the top of the page, the first thing you see is a text box with the text “Share an update.” This is where you share your recommendation.
Your LinkedIn connections will be able to read your status update in their network activity streams. You never know when something you share will resonate with a connection and could lead to a joint venture, a business partnership or business opportunity.
Posting a status update does not need to take a lot of your time. Add, “Sign into LinkedIn” to your task list. Add a “LinkedIn” appointment to your calendar and allow 15 minutes. Sometimes a couple of visual reminders are all you need to keep you active on a social network.
If you would like more ideas to maximize your LinkedIn experience, read 6 LinkedIn Secrets to Attract New Customers.
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